FTC seeks comments on potential updates to its Green Guides
Dec. 15, the Federal Trade Commission (FTC) announced that it is seeking public comment on potential updates and changes to the Guides for the Use of Environmental Claims, also known as the Green Guides. The Commission's Green Guides are designed to help marketers avoid making environmental marketing claims that are unfair or deceptive under Section 5 of the FTC Act.
The Association of Plastic Recyclers (APR), Washington, says it intends to submit comments and to participate in the updating process.
Steve Alexander, president and CEO of the APR has voiced the association's support of the update, saying, "The FTC's goal in updating the Green Guides should be to help consumers seeking to reduce waste [and] make informed choices about the products and packaging they buy and to ensure that companies make accurate marketing claims about the sustainability of their products.
Read the full article from Recycling Today.